"You presented some great information here David. Good job. I think the plight of US domestic manufacturing can not be talked about enough. We have to make some serious changes if we are going to have the jobs this segment of our economy once…"
Auburn Technical Assistance Center (ATAC)
-
Mark Smith
- Male
- Auburn University, AL
- United States
- Blog Posts (5)
- Discussions
- Events
- Groups
- Photos
- Photo Albums
- Videos
Gifts Received
Mark Smith has not received any gifts yet
Mark Smith's Page
Latest Activity
Mark Smith posted a blog postWhat is Industrial Design?
Most names of professions paint a simple picture of what that profession does. An architect designs buildings, construction constructs buildings, doctors heal people, and business people conduct business.Industrial Design is not a simple profession to describe. As a matter of fact my palms are sweating as I attempt, in this humble blog, to take my shot at defining a profession that has resisted a comprehensive definition since the term Industrial Design was invented by Joseph Claude Sinel in…See More
Mark Smith posted a blog postINNOVATION IS IN THE QUESTION
All designers and engineers, regardless of specialty, have one thing in common: We are problem-solvers. There are few jobs that don’t require some degree of problem solving however designers and engineers often are challenged to problem solve across industry lines. As an industrial designer I may design a new scalpel for the medical industry one month and improve the experience of getting your car washed for a chain of car washes the next. The Auburn Technical Assistance Center industrial…See More
Matthew D. Hartzell commented on Mark Smith's blog post BRAND CREATION: A 90 DAY CHALLENGE"Thanks, I'll certainly give it a try!"
Mark Smith commented on Mark Smith's blog post BRAND CREATION: A 90 DAY CHALLENGE"Thanks Matt! Just so happens Man Cook's coming to the web very soon! I'll make sure you get the evite."
Matthew D. Hartzell commented on Mark Smith's blog post BRAND CREATION: A 90 DAY CHALLENGE"Wow, interesting stuff Mark and great work. Makes me hungry for BBQ...and guess what I brought in to microwave today!...just wish you could send me some Man Cook sauce via web"
Mark Smith posted a blog postBRAND CREATION: A 90 DAY CHALLENGE
Some people spent their Summer at the beach, some traveled, and others were filled with fresh cut grass and backyard barbeques. All smart ways to whill away the Summer … I’m not so smart. I accepted a design challenge to create a brand and introduce that brand at an Expo within 90 days, starting May 25, 2010 and manning the Expo booth on August 20, 2010.The work you will see was done by a workaholic professional. Do not try at home.Special Note: For the sake of a quick story and space these…See More
Mark Smith posted a blog postBRAND IDENTITY: A FIRST STEP
Recently, I had the good fortune to have lunch with Senior Creative Executive and branding-guru, Randy Pender, who leads Blueprint3D Brand Integration Consulting. Prior to launching his own consultancy Randy was with Macy’s for 20 years, and part of the creative leadership that created the brand retail experience to govern all Macy’s stores.Randy had been a Visual Merchandiser for Rich’s in Atlanta when Macy’s aquired the store. “In the beginning each Macy’s store was different when you went…See More
David Hicks left a comment for Mark Smith"Great article. I love the story about breakfast, making a point using common experiences."
Mark Smith's Blog
What is Industrial Design?
Posted on December 9, 2010 at 4:24pm 0 Comments 0 Likes
Most names of professions paint a simple picture of what that profession does. An architect designs buildings, construction constructs buildings, doctors heal people, and business people conduct business.
Industrial Design is not a simple profession to describe. As a…
Continue INNOVATION IS IN THE QUESTION
Posted on November 18, 2010 at 3:01pm 0 Comments 0 Likes
All designers and engineers, regardless of specialty, have one thing in common: We are problem-solvers. There are few jobs that don’t require some degree of problem solving however designers and engineers often are challenged to problem solve across industry lines. As an industrial designer I may design a new scalpel for the medical industry one month and improve the experience of getting your car washed for a chain of car washes the next. The Auburn Technical Assistance…
Continue BEYOND THE STORMS CONFERENCE
Posted on November 4, 2010 at 5:00pm 0 Comments 0 Likes
On October 24-26, 2010 the U.S. Department of Commerce’s Economic Development Administration, the U.S. Department of Labor and the Southern Economic Development Council sponsored the 2010 Southeast Workforce and Economic Development Conference at the Loews Atlanta Hotel. This year’s conference was grandly titled “BEYOND THE STORMS: Achieving Competitiveness in a Changing World”. It was well attended affair, more attendees – most State and local level economic developers -…
Continue BRAND CREATION: A 90 DAY CHALLENGE
Posted on September 17, 2010 at 2:24pm 3 Comments 0 Likes
Some people spent their Summer at the beach, some traveled, and others were filled with fresh cut grass and backyard barbeques. All smart ways to whill away the Summer … I’m not so smart. I accepted a design challenge to create a brand and introduce that brand at an Expo within 90 days, starting May 25, 2010 and manning the Expo booth on August 20, 2010.…
ContinueComment Wall (2 comments)
- At 9:49am on August 7, 2010, David Hicks said…
- Great article. I love the story about breakfast, making a point using common experiences.
- At 5:46am on July 16, 2010,
Hank Czarnecki said… - Great having you add to our site!
ATAC on Facebook
Groups
© 2012 Created by Auburn Works.
Powered by
